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TRO fuels automotive fandom at Goodwood Festival of Speed 2024

Live events and experiential experts TRO will be working with clients including BMW, MINI and Genesis to create a series of participatory brand experiences

Smyle Group acquired by The Human Network

Experiential creative agency the Smyle Group has been acquired by The Human Network, the parent company of independent agency Identity. Smyle delivers live activations,

New Sledge report offers insights for overcoming lead time and budgetary challenges

Events agency Sledge has launched a new report, Events And Content Must Go On: Insights and Soundbites to Overcome Lead Time and Budgetary Challenges and

veSpace enhances group strategy with new senior appointment

Global sourcing and event management company veSpace has announced the appointment of Heidi Shewring as its new director of sales. This newly established position

The Meetings Industry Association unveils new brand

The Meetings Industry Association (MIA) has unveiled a new branding. The colourful new look has been brought to life by Fore Studio, who were briefed to

Agency Chorus expands senior team after growth

Chorus, a London-based independent live event and creative agency, has announced the appointment of Nicola Dietmann as head of creative services and Hannah Vesty

IBTM launches Exceptional Experiences programme at Cannes Lions

IBTM has introduced a new addition to its flagship IBTM World event that next takes place in Barcelona 19-21 November. The programme, called Exceptional Experiences, has been developed, the

Meet & Potato agency appoints two new producers

Liverpool’s Meet & Potato (M&P) agency has appointed a new event producer, Dana Heard, and a content producer, Megan Walsh. The new team members

Strata acquires Trinity Event Solutions

Brand experience agency, Strata has acquired venue procurement and event management agency, Trinity Event Solutions. Founded in 2006 by Jacqui Kavanagh, Trinity Event Solutions

Verve hires Sunny Patel as creative director

London brand experience agency, Verve the Live Agency, has hired Sunny Patel as creative director GB. Patel brings with him over 17 years of

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