Brand experience agency, Yellow Fish has appointed Freddie Hutton-Mills as head of film.
Hutton-Mills is an award- winning writer, director and producer with an impressive track record in film, TV and brand storytelling.
As head of film, Hutton-Mills will drive storytelling innovation at Yellow Fish, pushing the boundaries of the medium across industries and formats.
This appointment reinforces Yellow Fish’s commitment to bold, original narratives that engage and inspire audiences and strengthens their commitment to building a collective of channel specialists to craft experiences that truly bring brands to life.
His expertise spans working with global brands like Red Bull, Virgin and most recently, Microsoft – where he was central in producing close to 200 stories for key Microsoft clients and playing a key role in shaping Microsoft’s AI narrative.
Managing director of Yellow Fish, Laura Pace, said: “The world is evolving and shifting at pace, authenticity is more important than ever and there’s never been a better time to invest in storytelling as a brand or business trying to engage your audience. The moment I met Freddie Hutton-Mills I knew he’d be a brilliant addition to our creative team.”
