London corporate events venue The Brewery has launched a new Wine Online ordering platform.
The app, The Brewery: Wine Online is a new service that lets customers select their drink options as well as through the company’s online portal.
Before the launch The Brewery’s back-office team managed a heavy paper load to process guests’ orders. This would mean manually collating responses into a spreadsheet and sending further forms to arrange for payment and receipts.
The new, pre-ordering platform dramatically reduces that administrative burden, according to Felicity Michelli, head of event delivery at The Brewery.
“The traditional method for food and drink ordering is extraordinarily time-consuming and old-fashioned. We want our service to reflect our modern, forward-thinking brand. Moving event management into the digital age by allowing attendees to pre-order their drinks and food through our app, or online, helps us achieve that goal while also removing the bulk of associated admin,” Michelli says.
Andrew White, CEO of Preoday, who supplied the technology platform, says customers at The Brewery can expect in-event table ordering as well as the option to book food and drink inclusive packages.
“Working with a visionary company like The Brewery is a dream for us, we are excited to help them as they continue their digital transformation,” White adds.
