This week’s top agency headlines shine a spotlight on creativity, leadership, and innovation across the events agencies.
From Metro Production Group’s immersive Supercell experience at the first-ever London SXSW, to major leadership appointments and new podcast launches, agencies across the UK and Ireland are making bold moves.
Here’s your roundup of the five stories shaping the agency landscape this week.
Metro Production Group creates Supercell art experience at SXSW

The inaugural SXSW took place in London at the start of June, and creative events agency Metro Production Group (MPG) was tasked by game developer Supercell to create “The Art of Supercell” — a fully immersive fan space filled with artwork inspired by the Supercell Collection.
Read the full story here.
Conference News launches CN Agency100 2025-26 programme

Conference News has announced the launch of the CN Agency100 2025-26 programme, the scheme built to spotlight influential senior leaders shaping the UK and Ireland’s events agency landscape.
Read the full story here.
Nuff Said launches podcast, Speak Easy, covering the behind the scenes of conference production

Nuff Said, event content agency and winner of CN Agency Awards 2025 Start-Up Agency of the Year, is launching a new podcast series on conference production, speaker management and event content delivery for the events industry.
Read the full story here.
Make Events appoints new managing director

Events agency, Make Events, has appointed Adele Woods as its new managing director.
Woods joins Make Events at a pivotal time for the business, as it builds on its recent rebrand and positions itself for its next phase of growth and innovation.
Read the full story here.
Sheer Edge Ltd named finalist in 2025 Allicia Bank Great British Entrepreneur Awards

Sheer Edge Ltd, a events services and hospitality agency, has been shortlisted in the Service Industries Entrepreneur of the Year category at the prestigious 2025 Allica Bank Great British Entrepreneur Awards.
Read the full story here.