This week’s roundup of top agency stories highlights a wave of fresh momentum across the landscape.
From leadership shakeups to experiential breakthroughs, agencies are levelling up their offerings and setting the stage for future growth.
Mod Op kicks off with a bolstered executive team, while FourthWall makes a key hire to steer standout activations. Strategic partnerships are in full swing too, with PS Events Group joining forces with PA Forum.
TRO expands its creative muscle with the launch of Activate Live, and Strata brings Peugeot’s nature-inspired vision to life at the Saatchi Gallery. Here’s everything you need to know.
Mod Op strengthens executive leadership
Mod Op, a full-service digital marketing agency dedicated to driving client growth through strategy, creativity, and innovation, has announced two key leadership changes that position the company for continued growth and expanded capabilities.
Read the full story here.
FourthWall appoints new client lead to support ambitious growth plans
FourthWall, the employer branding and attraction marketing agency, has appointed Joanne James as a client lead.
James will focus on developing and leading standout brand activations for the London-based agency’s growing roster of clients, specialising in early careers recruitment.
Read the full story here.
The PS Events Group to partner with PA Forum
The PS Events Group is teaming up with the PA Forum to inject its signature elite production, theming, and styling magic into its iconic annual awards.
The partnership serves to bring the agency’s skills in transforming occasions into unforgettable experiences, inspiring and rewarding the forum’s vibrant community of executive and personal assistants.
Read the full story here.
TRO launches Activate Live: A new creative production division
Experiential marketing agency TRO has announced the launch of Activate Live, a specialist creative production division designed to transform big ideas into high-impact brand activations.
Read the full story here.
Strata delivers ‘Powered by Nature’ installation for Peugeot at Saatchi Gallery
Brand experience agency, Strata, conceptualised and delivered Powered by Nature: Allure Through a Bee’s Eyes at London’s Satchi Gallery.
Powered by Nature, presented by Peugeot, is an experience where nature and innovation come together.
Read the full story here.
