Telford International Centre has announced a record year of events and high revenues.
In the period April 2022 to March 2023, the Midlands-based events centre saw an overall revenue increase of 22% from its pre-Covid figures for the 2020 financial year. It also contributed £110m to the local economy through business tourism in the same period.
The venue’s best trading year to date was delivered across all operational areas, with uplifts of 28% in space hire, 29% in event production and 7% in food and beverage services.
Last year, it hosted a 139 events, with an estimated 200,000 visitors in attendance across the 12-month period. High-profile conferences from the likes of Homes England and PGL Travel were welcomed in Telford for the first time, while the British Veterinary Nursing Association and Institute of Revenues Rating and Valuation continued to choose Telford as a preferred destination.
From January to May 2023, the venue has also confirmed a 26% increase in venue enquiries when compared to the same period in 2022. This year’s enquiries have also topped the venue’s best previous result in 2019, up 7%.
Further investment
The results follow a series of strategic investments to improve the customer experience. These include the refurbishment of attendee facilities, organiser planning offices and the boardroom.
Additional investment is expected to be announced later this year, as the venue continues plans to meet its target of being carbon neutral by 2030 and net zero by 2050.
Alison Griffin, managing director at Telford International Centre, said: “Our record financial results are testament to all the hard work from our team, demonstrating how a professional service results in satisfied, returning customers. Crucially, our knock-on impact into Telford creates a wealth economy such that our urban town can go onto realise its own green business plans.”
