Principal Global Events has announced that Lidia Sakarapani will be taking on the newly created role of director of business development and growth.
This change has been introduced to support their ambitious growth plans and the restructuring of the business. This strategic move aims to enhance scalability, refine specialised roles, and align more closely with the organisation’s evolving needs.
In her 10th year with Principal, Sakarapani will lead the expansion of new business for the company, driving strategic initiatives that align with their long-term vision for growth.
With her extensive expertise in business development and a proven record of success, Lidia will play a pivotal role in shaping Principal’s growth strategy.
Anupa White, co-founder & director of Principal said: “This restructuring marks a significant milestone in our journey, 22/23/24 have been incredible, this year being our most successful year to date. It positions us to better serve our clients and capture new opportunities in the market. I’m excited for Lidia as I am confident she will lead us to success in the years ahead”.
Sakarapani said:”I am fortunate to work alongside a brilliantly talented leadership team and as we continue to grow and expand our client base, I look forward to leveraging my experience and expertise to drive innovation and deliver more exceptional events and experiences for our clients.”
