The ibis London Earls Court Hotel has repositioned as a dual-branded property, remaining under the management of Accor.
Following a multi-million-pound refurbishment over the past 2 years, the property has opened in a phased approach, with a bespoke restaurant named Barnaby’s, meeting space by Mercure, along with 226 ibis entry level rooms and 144 Mercure rooms.
46 additional Mercure rooms will be completed by September this year, with project completion due in February 2025.
The property features meeting spaces for up to 1,200 guests, making it ideal for conferences and social events. Additionally, the pillar-free Grand Ballroom, with a capacity for up to 800 guests, is perfect for hosting gala dinners and other evening functions. The hotel also offers five smaller rooms suitable for business meetings with capacity up to 50 guests.
David Hayden, general manager at Mercure and ibis London Earls Court Hotel, said: “The multi-million-pound redevelopment underlines our commitment to providing exceptional experiences for all of our guests. We are delighted to offer an affordable yet comfortable hotel for visitors to London who can benefit from our excellent location, close proximity to some of the city’s most popular attractions, and outstanding transport links.”
Aiden McAuley, COO Managed Hotels (PME) at Accor said: “Mercure and Ibis London Earl’s Court is an exciting new addition to Accor’s extensive UK portfolio, in a competitive London location steeped in history. The team have worked hard on this extensive renovation project, and this property is the perfect representation of what the future holds for two of Accor’s most iconic brands.”
