HeadBox, the UK headquartered B2B meetings and events platform powered by AI software, has announced it has secured a new £3m investment, a move that will help it launch operations in New York and grow its Australian business significantly.
The £3m investment in Headbox is led by Salica Investments, alongside Deepbridge Capital and Egora Ventures and a global leadership team will be established to manage expansion of the company’s global footprint.
The launch in New York that has demonstrated strong market potential and Headbox says it has secured its first 10 venues customers there and generated $25m in event enquiries.
Ross Goodwin, Salica, partner, said: “Having known the HeadBox team for several years, it has been impressive to watch their vision come to life. Their ability to execute, combined with a strong management team and innovative approach to the events industry, has positioned them for significant global growth. We at Salica Investments are pleased to support this next stage of expansion and look forward to seeing the impact they will make in new markets.”
Andrew Needham, HeadBox, founder and CEO, said: “This new investment represents a huge opportunity for HeadBox’s global expansion as we enter the largest meeting and events market in the world. We’re going global by being local, continuing with our successful city by city expansion plan adding NYC to London, Sydney, Melbourne and Dublin. The energy and ambition in New York reminds me of HeadBox’s early days in London – we’re back to knocking on doors, having real conversations, and building something extraordinary from the ground up. We’re seeing great traction with product market fit, our platform driving corporate event enquiries to iconic and inspiring venues using our platform’s suite of AI software tools, wrapped up with a blend of AI and curated editorial content. I’m incredibly excited about what lies ahead.”
The investment also provides a strategic platform for the HeadBox Australia business to accelerate delivery of its software and services more widely through the broader Asia-Pacific region. HeadBox Australia CEO, Ali Lord, will join a newly formed Global leadership team that will help shape HeadBox’s global strategic direction.
“We can now expand our reach into Asia, responding to our customers’ long-standing requests, while maintaining a focused, strategic approach,” said Ali Lord.
