event:decision has partnered with ‘You. Smart. Thing.’ to mitigate the environmental impact relating to brand and agency-led events.
The partnership between event:decision and ‘You. Smart. Thing.’ on carbon-track reporting will help event organisers accurately measure the travel patterns and associated impact of visitor/delegate travel.
Matt Grey, diirector at event:decision, said: “Our partnership aims to help organisers of B2C events, B2B congresses and exhibitions measure visitor travel impact and start to nudge visitors into more sustainable travel behaviours.”
Chris Thompson, CEO, ‘You. Smart. Thing.’, added: “Partnering with event:decision is an important way for us to extend our commitment to the corporate and agency-led market.
“We know that over 70% of emissions generated by larger-scale public events come from visitors travel and they will now benefit hugely from measuring and being able to reduce this critical metric. We are delighted to be able to bring this offer to the MICE market alongside event:decision.”
event:decision and ‘You.Smart.Thing.’ are sustainability partners for International Confex. Both Grey and Thompson will appear on the panel: ‘Understanding the footprint of International Confex 2023’.
