In celebration of its 45th anniversary, global communications group DRPG is launching the ‘Big Build’ charity challenge, inviting the wider industry, clients and colleagues to come together for a unique initiative focused on making a tangible difference.
This event will serve as the official kick-off to a year of milestone celebrations for the group, centred around giving back and corporate social responsibility.
The ‘Big Build’ challenge, taking place on 26 November at 2pm GMT, will broadcast live from DRPG’s global headquarters, where participants can watch or join in remotely via their own offices.
This effort is part of DRPG’s long-standing involvement with the ‘Give a Hand’ charity team-building initiative, a programme delivered by Lightbulb Teams.
The Give a Hand programme is specifically aimed to help those in developing countries who have lost a limb. By building prosthetic hands, the group aims to give these people their independence back, allowing them to experience the ‘everyday’ movements taken for granted.
Founded by international corporate speaker and BBC broadcaster, David Meade, Lightbulb Teams’ focus is on creating activities that not only engage teams but also leave a meaningful impact on communities worldwide.
Meade said: “Partnering with DRPG for its 45th anniversary is deeply meaningful to us, as it allows us to extend this life-changing impact to even more communities. We’re proud to be part of a celebration that truly changes lives.”
DRPG is calling on agencies, venues, creative partners, industry bodies, and the media to participate in this challenge and make a real difference. The event highlights the collective power of the industry in coming together for a global cause.
