CHS Leeds has launched the theme of its 2024 edition as the show’s organisers prioritise visitors’ professional and personal growth. Evolving previous themes from ‘Work Life’ to ‘Love Life’, this year’s focus will be on ‘Love Life, Live Well’. The theme will be reflected in both the show’s educational content and the business environment created at the Royal Armouries, which again hosts the event, this time on 23 April.
Organisers say practical educational sessions will aim to tackle pressure points for event professionals, with trends from sustainability, accessibility, and technology all taking their toll. Equally, research has indicated that high inflation and the cost-of-living crisis, set against increased expectations around event delivery, are also compounding that pressure, with event professionals looking for day-to-day workable solutions.
All the tips, advice and takeaways at CHS Leeds will be put into a digital compendium at the end of the event.
“2023 was a positive year for the industry but it was also a highly demanding one for event professionals, with 2024 looking like it’s not going to offer much respite,” commented Julie Phillips, chief operating officer CHS. “Our job is to set the tone and provide the business environment that gives them workable tips and hacks to support their jobs and focus on their own wellbeing, all in one day!”
CHS Leeds 2024 will also see the launch of the show’s consumer facing brand, ‘The Edit by CHS’ aimed at bringing together consumers interested in enjoying hotels, experiences, restaurants, and spas in their leisure time. The Edit by CHS will sit alongside ‘Love Life, Live Well’, the podcast brand developed by CHS founder and CEO Emma Cartmell, which has already grown an international audience.
“This is a really exciting chapter in our evolution as a business,” says Cartmell. “The Edit by CHS is all about bringing new consumers to our clients by giving them the opportunity to market to an audience who we know want to spend their leisure time living well. We’re excited to be growing into this market off the success of the podcast, it could be really transformational for us.”
