beam, the trade association for the business events, accommodation, and meetings industry, has expanded its leadership board from six to 12 directors.
The six new directors have been appointed to support the association’s new broader membership and focus.
Board directors
The new board directors include:
• Louisa Watson, director of marketing of Wyboston Lakes Resort – beam’s director of sustainability
• Ryan Doyle, group sales director of Switch Hospitality Management – beam’s membership director – suppliers
• Carla Garman, director of Abstract Events – beam’s director for people and talent (agency)
• Rachael Naylor (pictured right), account manager, Travel Partners at IHG – beam’s director of people and talent (suppliers)
• Jamie Ades, senior account manager of conferences and events, ExCeL London – beam’s industry relations director. He will focus on events, creative, exhibitions, trade shows, incentives, and event hospitality.
• Craig Bingham (pictured left), business development sales director, Interstate Hotels and Resorts, – beam’s industry relations director. He will focus on transient accommodation, meetings, ancillaries and travel when it is linked to accommodation and meetings
Whilst Callum McLean, director of business partnerships at Agiito, who is already a board director, will take on a new role as beam’s commercial director.
Membership focus
Commenting on the expansion, Sian Sayward, beam’s governance director, said: “To remain relevant and sustainable, we have expanded and strengthened our leadership board to support our growing membership and partners, which come from more diverse areas of our industry. Our new board will ensure that our voice as an industry is louder, and our future is stronger.”
These new roles will be supported by the existing board, which includes Julie Shorrock as membership director – agencies, Des Mclaughlin as content director, Beckie Towle as marketing director, Sian Sayward as governance director, and Simon Richards as treasurer.
