The Barbican, London’s internationally renowned arts and conference centre, will promote the City of London’s Destination City to buyers at IMEX America 2024, taking place from 8-10 October in Las Vegas.
Destination City aims to highlight, celebrate and enhance London’s Square Mile district and its cultural offering.
The Square Mile is known for being one of the most important and influential areas of the UK, also home to the Barbican.
The Barbican’s presence at IMEX America will highlight how its unique blend of cultural heritage and modern event facilities contributes to making the Square Mile a destination for global events.
Barbican’s head of sales, Jenny Waller, who will represent the Barbican at IMEX America, said: “We strive to draw diverse audiences through wide-ranging events and provide a dynamic space that combines the arts with business. IMEX America is the perfect platform for us to demonstrate the incredible potential the Square Mile holds for international events.”
You can visit the Barbican on stand no. E1817 at IMEX America.
