Amadeus confirms as Business Travel Show main sponsor

Travel technology specialists Amadeus has confirmed it will be the headline sponsor for the 2013 Business Travel Show (BTS).
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Travel technology specialists Amadeus has confirmed it will be the headline sponsor for the 2013 Business Travel Show (BTS).

BTS, a key European conference and exhibition for corporate travel buyers, comes to Earls Court, London, 5-6 February 2013.

The partnership with Amadeus (UK and Ireland) includes sponsorship of the Business Travel Show Conference Programme, Hosted Buyer Lounge and exclusive Hosted Buyer After Show Party, which is taking place on Tuesday 5 February 2013 at Madame Tussauds in London.  

Prior to the event, Amadeus will be undertaking in-depth research in association with BTS into the attitudes of business travellers, including their use of technology. The preliminary findings will be presented for the first time – together with selected results from the BTS’s annual business travel buyer survey – during a keynote address, 5 February 2013.

Rob Sinclair-Barnes, Director of Marketing, Amadeus UK and Ireland, said: “The Business Travel Show is one of the key highlights on the calendar for the travel industry. We’re very proud to show our continued support for this event and help shape the future of travel for corporate buyers and travel management companies.

“We want to help travel buyers connect with the latest trends and how travellers are using technology for business travel. That’s why we are currently conducting research that will give those in attendance at the Business Travel Show actual insights into the business traveller of tomorrow, which we believe will be of real use to the way people conduct their business.”

Dave Chapple, Event Director of Business Travel Show, said: “We are delighted to welcome Amadeus – a long term supporter of the Business Travel Show – as our main show sponsor for 2013. We believe Amadeus’s decision to take its support to a new level this year is testament to the success of the 2012 show and, in particular, the launch of our fully hosted buyer programme.”

BTS 2013 expects to run 50 sessions and attracted 6,000 professionals from across the European business travel community.

Do you have news for CN? Email: pcolston@mashmedia.net

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