Progressive education

Richard John goes back to school this month and speaks in educational tongues on CPD, APL and CEPD.
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We’ve now had just over a decade of young people studying and graduating with events qualifications of various shapes and sizes from universities across the UK.

While many old hands argued about whether such skills could be taught, the result is that the status of events has risen inexorably, and our industry is awash with bright young things.

For anyone over 30, what opportunity is there for professional development and recognition within the events sector?

There are a variety of courses available, but no real structure of progression. Some trade associations – MPI and IAPCO are the best examples – have embraced the idea of systematic development and recognition of both learning and experience, but for the main part the lack of industry co-operation from the dozens of trade associations means there is no obvious route to a structured CPD (continuing professional development) model.

There is, however, a new opportunity to fill the gap. Launched at The Event Production Show this year, is the new Centre for Events Professional Development (CEPD) created by the Corporate arm of the University of Derby.

Now, let me declare an interest; guess who has been appointed Development Consultant for the new body? Answers on a postcard.

But don’t let that put you off. Derby’s record is impressive: it created the Diploma in Event Safety Management and developed a host of other qualifications for the sector,  with others in the pipeline.

And, if you’re one of those people who either graduated before the onset of these degrees, or just never went to university, then pay attention. Accredited learning has changed; much of it takes place online, and is delivered in modules that allow you to build up large qualifications through
an accumulation of smaller ones. And while I don’t want to bore you with jargon, there’s also a process called APL – the Accreditation of Prior Learning – which allows you exemption from studying if you can prove that you already have the necessary qualifications and experience.

The latest trend is for what’s called Work-Based Learning; using what you do in a day-to-day role, reflecting and learning on it, and building a portfolio that meets the rigours of academia while
delivering genuine corporate benefits.

Don’t get the idea that this is an ‘easy’ option; books still have to be read and assignments completed. It’s just the learning and assessment processes have been made more customer-centric.

The CEPD is launching with a host of programmes in safety management, control room operations, acoustics and AV technology, as well as management, business and marketing. Perhaps of most relevance is that many of the courses that are appearing are designed in conjunction with other associations and providers, to ensure the all-important ‘real world’ aspects of the topic are delivered.

So, if you really do want to be considered as an ‘event professional’, check out the website (derby.ac.uk/cepd). And don’t forget the old adage: “If you think education is expensive, try ignorance”.

Any comments? Email conferencenews@mashmedia.net

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