At this time of year I am
frequently encouraged by colleagues and friends to undergo a major personality
transformation; to show a side of my personality that for 11 months of the year
remains largely well concealed. Their view, not mine. Yes indeed folks,
December has arrived – the so-called season to be jolly.
Clearly I am somewhat hurt by the
thought that friends and colleagues should ever see me as less than full of the
joys of Christmas. Such judgements are ill formed and unfounded. I feel the
need to point out that, under the right conditions my cup runneth over like any
other man’s!
Allow me to illustrate. Should the
following 12 Christmas wishes come to pass, then my seasonal goodwill will know
no bounds:
1. A nice new client win. Always guaranteed to put
a smile on my face. The prospects are looking good on this one!
2. My January credit cards are paid off by a
mystery benefactor (Charles Saatchi perhaps?)
3. Hotels announce they are to invest heavily in
staff training. Well, if we believe in Father Christmas
4. A great Grass Roots Christmas party and no sore
head in the morning. Am confident about both
5. David Taylor (our Group Sales Director) follows
through on his annual promise of a New Year’s diet
6. Everton sign Romelu Lukaku permanently in the
January transfer window. Please Santa
7. A Christmas card from a procurement person with
a PS – ‘very happy with your pricing proposal’
8. Confirmation that we have passed the 12k mark in
our fundraising efforts for the Willow Foundation this year. We are very close
9. My kids to say to me: ‘nah dad, we don’t need
presents this year, it’s just great to spend time with you’
10. The
inspiration to make me give up smoking. If Everton sign Lukaku
11. My wife receives an ASBO, which excludes her from all January sales
12. The
Queen’s Christmas message is pulled from television as national apathy is
finally acknowledged.
Wishing everyone who works in our industry a merry Christmas
and a crisis free New Year.
Any comments? Email pcolston@mashmedia.net