Stadium Experience has expanded its UK network with the addition of three new football clubs: Birmingham City FC, Millwall FC, and Wrexham AFC.
This follows a record-breaking year in 2024, when 20 new venues joined the not-for-profit association, an impressive 38% growth bringing total membership to over 70 stadium venues across the country.
Founded in 2002, Stadium Experience is a consortium that promotes stadiums as unique venues for meetings, conferences, exhibitions, and events. Members benefit from shared best practices, networking opportunities, joint marketing, and participation in the annual Stadium Events & Hospitality Awards, now in its 18th year.
The newest members each offer distinctive event spaces:
Birmingham City FC: St. Andrew’s at Knighthead Park in the Midlands features 11 event spaces for up to 220 guests, 12 executive boxes, and over 600sqm for exhibitions—all recently refurbished with high-spec tech and hospitality.
Millwall FC: The Den in London boasts eight flexible event spaces, 32 executive boxes with pitch views, and excellent transport links. Its largest space accommodates up to 300 delegates theatre-style or 220 banquet-style.
Wrexham AFC: STōK Cae Ras in north-east Wales offers six event spaces for up to 150 guests and eight executive boxes, ideal for meetings and breakout sessions.
Debbie Rigney, marketing & PR manager for Stadium Experience, said: “We’re thrilled to welcome Birmingham City, Millwall and Wrexham to the Stadium Experience family. With over 70 clubs now involved, our members are working together to share ideas, support each other, and promote stadia as unique and inspiring venues.”
Stadium Experience continues to welcome enquiries from football, rugby, and cricket venues interested in joining its growing community.