Yellow Fish has appointed global event specialist Endellion King as business director.
The appointment reinforces Yellow Fish’s commitment to building a collective of channel specialists dedicated to crafting experiences that truly bring brands to life through immersive and innovative approaches.
King is a an experienced incentive and event creator, bringing a track record of delivering outstanding experiences across the globe for some of the world’s most renowned brands.
As business director, King will use his multi-industry expertise to drive creative solutions for key clients worldwide, ensuring all projects deliver measurable impact against brand and business objectives. From major product launches to managing complex event logistics across continents.
Laura Pace, managing director at Yellow Fish said: “Endellion’s passion for crafting brand experiences and getting under the skin of a client’s brief is inspiring and exciting.
She added: “His product knowledge is second to none and we are delighted that he is joining the team. The demand for unique, on-brand and innovative experiences has never been higher and we can’t wait to collaborate.”
