The Association of Event Venues (AEV) has launched the AEV academic endorsement framework for event management degrees.
The new endorsement framework follows nearly two years development within the AEV academic working group, and will address four key attributes: technical skills, professional attributes, core values and events and venues expertise.
Alden Arnold, head of projects and commercial, AEV, explained: “Students will know that any university carrying the AEV endorsed logo has worked directly with the industry to ensure they finish their studies with the requisite tuition, readying them for suitable post graduate employment in the events industry, in turn employers will know graduates from those universities have the necessary skills and knowledge.”
The AEV academic associate membership now includes eight universities: founding partner University of Greenwich, Manchester Metropolitan University, University of East London, Leeds Beckett University, University of West London, Birmingham City University, University College Birmingham, and Coventry University.
Endorsement is open to any AEV academic associate member.
AEV lead academic member, University of Greenwich applied for its MA International Events Management degree programme in June 2024 and is the first to be endorsed.
Dr Peter Vlachos, principal lecturer at University of Greenwich and lead academic advisor to AEV said: “This endorsement ensures that our graduates are ‘industry-ready’, and our degrees are informed by the high professional, safety and service standards upheld by AEV.”