The West End’s largest independent theatre, Shaftesbury Theatre, has announced it is enhancing its hospitality facilities with the launch of a new events space.
The new space, ‘The 1911’, aims to help the theatre host events such as conferences, social gatherings, seminars and product launches, as well as daytime events in the theatre itself including all types of productions.
The 1911 can host from 50 to 225 people for breakfast, meetings, briefings, and receptions.
Gary England, commercial director, Shaftesbury Theatre, said: “Shaftesbury Theatre has been at the heart of the local community for more than a century, and with the launch of The 1911 we are delighted to be able to offer the theatre to a much wider meetings and events audience.”
Additional plans
The 1911 is the latest in a series of major works which have been undertaken at the Grade II listed building.
This includes the development of a second private hospitality space, the Taffner Suite, the installation of a cutting-edge air-conditioning system designed to reduce energy costs, the fitting of a lift which allows people with mobility issues to access the stalls, and the addition of thirteen spaces for wheelchairs in the theatre’s auditorium.
Upcoming redevelopment work to Princes Circus, as part of Camden Council’s West End Project to the west and north of the Theatre, is expected to provide further opportunities for expansion, including the creation of an outdoor food counter with a designated seating area.