Bloomsbury Ballroom takes the in house event management route

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The Bloomsbury Ballroom in London has taken its events management in house with a new dedicated team now leading the brand’s planned growth and development.

The venue ended its partnership with its external event management company and The Bloomsbury Ballroom will now cater for all events under one roof.

The Ballroom is able to accommodate up to 880 guests within the venue and is open for Christmas parties, private dinners, awards ceremonies, corporate events and private parties.

The venue was purchased by The London Cabaret Club (pictured) in 2015 and co-founder Evelina Girling tells CN: “We realised that the Bloomsbury Ballroom, as a unique 1920s Art Deco iconic venue was not being optimally used or marketed as part of a larger portfolio. It needed a dedicated team and approach. This strategy is still in early days but already we have sold over twice as many dates/events as last year.  We have placed The Bloomsbury Ballroom back on the London Map.”

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