Organisers of International Confex are expecting the highest volume of corporates and brand visitors in the show’s history, when it opens 28 February – 1 March 2018 at Olympia London.
The exhibition, which saw a record growth in visitors earlier this year, is seeing a continued rise in attendance as well as pre-registration for 2018 among corporate buyers.
International Confex showed audited figures up 36.1% on the 2016 show, with corporate buyers a major contributor to this growth. The event last year delivered a number of streams of quality content to this audience as well as association, charity, and governmental event organisers.
Now, the exhibition is looking to position itself as the UK’s primary meeting point for corporate buyers to meet event management agencies, as well as high quality services, destinations and venues.
International Confex is also curating educational content as part of the UK industry’s largest conference programme; allowing brand representatives to listen to their peers discuss the relevance of events as part of wider business and marketing activity.
“The corporate market is hugely important to our exhibitors, and we’re delighted with the growth and return rates of these visitors,” comments Liz Agostini, event director, International Confex. “This is an audience that is attracted by great education; they do not want to be sold to in pre-arranged meetings, and would rather walk the aisles looking for information and inspiration.”
International Confex is the UK’s largest dedicated exhibition for the meetings and events industry.
