250 UK buyers on board Dublin Thames showcase

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Westlife’s Brian McFadden joined Irish hoteliers and conference organisers as they pitched to a captive audience on the Thames last week.

Fáilte Ireland’s Dublin Convention Bureau’s 2016 Meet Dublin in London event aboard the Silver Sturgeon attracted 250 UK meetings and events buyers.

Miriam Kennedy, head of business tourism with Fáilte Ireland said: “Corporate meetings are an incredibly lucrative source of revenue for Dublin and, as the UK market is one of the biggest markets for our business tourism sector, an event like this is extremely useful.” 

Kennedy said last year Fáilte Ireland supported the winning of €128m worth of conferences to Ireland and generated 538 new leads in the drive to secure more business.

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